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by Yvonne Leung October 30, 2019

We are honored to be a part of Etsy's Featured Shop Series, where we share behind the scenes of our story & process!

As a small business with a passion for quality, meaningful handmade products, the Etsy community has been an amazing place for us to connect with customers looking for just that. In fact, Etsy was the very first place we sold our goods and where we found our first home!

We began Hereafter as an “expression of the heart.” In Etsy’s feature, we share the role of keepsakes in our company start: “I have anything anybody has ever written to me in a drawer or a shoebox somewhere,” Yvonne says. “When I write a card to someone else, that’s when I’m my most honest, open, reflective, and vulnerable. I love that cards are holders of those moments.” 

This love for keepsakes and “preserving their magic” led to our launch and continues to guide our design process & collections. Read more of our interview with Etsy, our favorite designs, and what gifts are debuting this holiday! 

A special thank you to Etsy for this feature and beautiful article. What an honor!